A brow lift, also known as a forehead lift, is a plastic surgery procedure that aims to reduce the appearance of wrinkles and sagging skin on the forehead and around the eyes. This procedure involves repositioning the forehead skin and underlying tissues to create a smoother and more youthful appearance. Many people opt for this procedure to combat the signs of aging or to improve facial symmetry, which can enhance overall facial expression and self-confidence. There are several techniques to perform this procedure, including the traditional approach, where an incision is made along the hairline, and less invasive endoscopic methods that use smaller incisions. The choice of technique often depends on the individual needs of the patient, the desired results and the expertise of the surgeon. Recovery time can vary, but most patients can expect some swelling and bruising that usually resolves within a few weeks. Overall, a brow lift can be a highly effective way to achieve a more refreshed and rejuvenated appearance.